Jeff Johnson is an experienced fundraiser, social media strategist, and public relations professional. Prior to Riverwood Strategies, Jeff served as the Idaho Finance Director for the 2012 Romney for President campaign where he coordinated the most successful fundraising effort in the history of the state. In this capacity, he created fundraising strategies, secured millions through both low and high dollar donations, and coordinated all aspects of flawless fundraising events.
Throughout his career, Jeff has held leadership roles in media and public relations efforts where he has managed relationships with local and national media. He has created and implemented successful strategies to increase media exposure through story pitches, press releases, advisories, and has placed multiple opinion articles.
He has extensive experience in social media marketing and has developed strategies for multiple companies and political campaigns. His innovative and effective tactics have helped clients increase sales, communicate with their target audience, and carry out critical campaigns. He is passionate about helping businesses and political campaigns grow their reach and develop a consistent brand across all social media channels.
Jeff earned his BA in Communication/Public Relations from Boise State University and a Master’s in Athletic Administration from Idaho State University. He was born and raised in Boise, Idaho.